V Subramanian
(Venkat Subramanian)
# 302, Srixxxx Sigxxxx
xxxxxxxxxxxxxxxxxxx
xxxxxxxxxxxxxxxxxxx
Bangalore - 560017
Phone: +91 - (0)9886818954,
Email: manivisu@gmail.com
Date of Birth: January 1, 1973
Profile Highlights
> Over 13 years experience in managing regional sales, marketing and business management
> Experience in IT solutions and IT hardware marketing (3 years)
> Vast experience in sales in pharmaceutical industry (10 years)
> Excellent communication and management skills
> Excellent learning abilities and dynamic approach
A brief summary of what I can do for you.
I have put in a total of about 13 years in sales, marketing and business management in different geographical territories in South India as well as Gujarat, across two verticals - pharmaceuticals and Information Technology.
Much of my experience has gone into handling products which involved selling of the concept in both Pharmaceuticals & in IT. I have successfully launched and managed sales of new products.
This has helped me understand how a new business model can be implemented thoroughly well and successfully by the design & use of appropriate communication strategies.
The 10 years that I spent in Pharma Industry, launching and selling new conceptual products, has taught me the process that goes into the preparation, the groundwork and creating the path towards making them successful, quite well.
Strengths and skills acquired:
> Customer behaviour analysis and mapping, segmentation and targeting
> Employing individualized customer management strategies
> Excellent negotiation skills
> Application of customer value driven selling techniques
> Proficiency in English and regional languages
> Exclusive sales skill training and interpersonal skills in CRM, scientific methods in selling – segmentation/ targeting and customer mapping, personality styles, behavioural traits and style flex – from Hoechst/ Aventis Pharma
> IT skills- acquired
o Database concepts – SQL, PL-SQL
o Data – warehousing
o ERP, CRM, BI
o Operating systems and languages
o Transaction Processing
o Internet and web applications
o Software licensing
o Systems security
o Networking and internet protocols
o Hardware & Software Solutions for Enterprise Computing needs
Achievements:
> All-India topper in sales for two years in Aventis,
> Many Years of consistent achievement of sales in excess of 100% of annual targets
> Won a number of certificates of merit for outstanding product sales achievements
> Won prizes and certificates regularly in periodic internal training programmes in Aventis
Languages Spoken:
English, Kannada, Tamil, Hindi, Malayalam
Education:
B.Sc (Bangalore University) – 1994
PGDIT (SCDL, Symbiosis, Pune) – ongoing
Accredited Sales Professional, Accredited Sales Consultant & Accredited Pre-sales Professional (pending) Certifications from HP
Enclosure: My work experience in detail
Work Experience:
Progressive Infotech (P) limited
Duration: Jan 2007 to date
Designation: Business Development Manager
Summary:
Progressive Infotech is a leading player in IT Infrastructure Solutions & Services. They provide enterprises with enterprise class hardware solutions from HP stable comprising of their entire business products line from Laptops, Desktops, Palmtops, Printers, Scanners, Servers & Storage and the HP software suite comprising of the HP Openview and HP Mercury enterprise management solutions. Progressive also has internalized capability to integrate solutions from other vendors that complement the HP solutions & add value to their customers by providing total IT infrastructure solutions. They provide managed services and other services in technical installation & support of the foundation software environment with expertise & capability in Microsoft, Linux, Citrix, VmWare, & HPOV implementation skills.
Role & Responsibility:
> Primary business development of the managed services business in South comprising of AP TN & Karnataka states.
> Primary business development of the enterprise solutions business for the HP range in Hyderabad City.
Sampark Info Solution
Duration: May 2006 to Dec 2006
Designation: Manager, Business development
Summary:
Sampark Info Solution is a startup engaging in developing ERP products and projects for multiple industry segments.
Role and responsibility:
> Extensive and varied roles from Operations to Project management to Marketing and Business Development.
> Manage customer relationships with major corporate customers.
> Derive marketing plan for two primary activities – an Office management suite product and process ERP implementation Project deliverables.
- Plan, design & prepare, marketing communication tools; brochures, literatures, presentations, animated videos etc.
- Contribute in developing business plans with detailed market analysis including competition, marketing and sales strategies.
- Understand the existing product features, product positioning and messaging in the marketplace.
- Be accountable for successful implementation that results in long-term success and realization of benefits and savings.
- Planning direct selling activities, planning seminars, road shows, customer meets.
> Engage partners in the market to promote and deliver solution to customers
> Create and manage relationships with major principals in the Industry like Oracle, Hewlett Packard, Redhat, Sun Microsystems, Compuware and Dell.
> Create and manage a sales team to execute marketing plans.
> Handle Project management duties; Schedule, plan and execute project timelines by mobilizing programming resources, creating teams and allocating duties and tasks.
VXL Instruments
Duration: Sept 2005 to April 2006
Designation: Business head, Karnataka
Summary: VXL Instruments makes thin clients, UNIX based terminals and display units to cater to IT infrastructure requirements of various industries and enterprises.
Role and responsibility:
> Leading a team of sales engineers in selling and deploying the products. This involved coaching, guiding, mentoring the team and managing the sales and marketing functions for Karnataka region.
> My job involved providing extensive consulting services to my customers in server implementation, desktops and workstations, and advising them on choosing appropriate technologies and applications for thin clients.
> I also assisted the senior manager, Projects, in marketing communications. I designed the vertical based communication methods and create marketing plans for the flagship brand, Itona range of Thin Clients in BPO, Retail, Healthcare and e-Governance Institutional set ups.
> I completed documenting a proposal to participate in an important tender bid with the Karnataka Govt. department. I have worked with many system integrators and major channel vendors of Bangalore to name a few - MSIL, Webcom, Frontier, CMS computers, etc., and with a large no. of manufacturing and service organizations across Bangalore, like ABB, Maini group, Mphasis, The Bangalore Stock Exchange, Solectron Centum, MICO, Cipla, Biocon, Arvind group, Essilor, Symphony Services, BSNL, Astra-Zeneca, KSRTC. etc. on various projects.
InstaColl
Duration: April 2005- Aug 2005
Designation: Assistant Manager, Sales
Summary:
InstaColl develops and markets a real-time collaboration suite for business communication.
Role and responsibility:
> Primary responsibility involved cold calling and prospecting – lead generation and product demonstration - online and through visits to customers, managing channel sales and key accounts.
> I assisted the VP, marketing in the arrangements of all the launch activities mainly in the areas such as Press Meet and coverage and PR management; Managing Launch event; post-launch follow-up; extensive product training;
> Motivate channel partners to generate new leads; provide support by co-visits to show demonstrations and train them in product presentations.
> Follow-up accounts, assess requirements, arrange pilots for product trial; co-ordinate the process with technical teams and maintain schedules and meet deadlines.
> Quote prices and procure orders; maintain relationship throughout the sell cycle.
> I assisted the VP, marketing in completing a commercial installation with one account, SRIT. I had built a sufficiently large pipeline with pilots in various stages. Companies such as Cipla, Wipro, Aventis, DRDO labs such as CAIR, ADE; BAeHAL, FCI-TS, BHEL are among those to whom I had arranged for Demo’s, managed pilots and conducted post-installation training programme and follow-ups.
> I was involved in the training and development of a fresh trainee in the marketing co-ordination activities.
> I assisted the VP, marketing in the launch activities and then managed the PR activity for a new remote non-voice customer support management solution, InstaAssist in July 05.
Aventis Pharma
Duration: Feb 1995 to Oct 2004
Designation: Field executive
Summary:
Aventis Pharma is a Franco-German multinational which manufactures and markets pharmaceutical products.
Role and responsibility:
> Primary responsibilities in customer relationship and retention management. Managed Distribution Channels; Channel sales; Key Accounts; Retailers; Consumer Awareness Campaigns; Institutional Sales; Govt. Medical Tenders and Quotations.
> Product Promotional Activities; Repetitive client visits; follow-up and monitoring.
> Quote prices and credit terms, record orders, complete sales contracts and arrange deliveries.
> Appointment of the C&F agents/ stockists/ wholesalers and retailers for the entire product mix;
> Driving business growth through identification & development of untapped market.
> Launching new products as per latest market trends and responsible for all pre launch, post launch reinforcement activities for the territory.
> Review & interpret the competition & market information to fine-tune the strategies.
> I have covered major markets across Karnataka, Kerala and Gujarat States and achieved sales targets consistently and met expectations; I have managed annual turnovers of upto Rs. 4.5 crores and more.Territory mapping and market segmentation to identify new customer groups and channels for market expansion in new unexplored areas.
